According to Gartner, Telelogic is the market leader in requirements management software, arming developers at global companies like Boeing, Siemens, Honeywell, Saab and Astra Zeneca with proven solutions. They needed an expert technology copywriter with strong long- and short-form skills to speak effectively to both CIOs and developers working in the trenches. I provided spot-on copy for a variety of projects for more than four years.
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Provided website content and copy for case studies, white papers, email campaigns and more
Case studies and white papers required interviewing clients and Telelogic executives in all parts of the world (via phone conference)
Knowledge and a comfort level with highly complex developer software and technology solutions was required
Services included:
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Direct mail copywriting
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Web content writing
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Email blasts
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Writing for trade show presentations
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Interviewing
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Telemarketing scripts
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Case study and white paper writing
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Designer: Barking Dog Communications
Other technology clients: Accenture, Avanade (Microsoft/Accenture joint venture), Charles Telecom Industries, Chart-Tech (healthcare IT), DLOG NC-Systems, Enfusion (hedge fund software), FileNET (software), FTD.com, GlobalRisk Software, Hamilton Electronics, HIMSS (healthcare IT association), Hitachi Electronics, Integrated Security Technology, Jensen Audio, Kinsey & Kinsey (IT consultants), Laurus Technology (IT consultants), Mercury Technology, Platinum Technology, Questron Electronics, Siemens, SPSS, Telelogic (IBM), UTEK Computer Consultants, Vasco Data Security, Vivaki (global digital agency group) |